Where packaging and advancement in technology have open millions of new doors for the companies and the customers to create packaging of their choice. It offers customization of the boxes for products, gifts, party or wedding favors, and every other packing need like shipping, storage, and organization. While enjoying the success, people forgot to consider the most important factor, environmental pollution, which has been created by non-environmentally friendly packaging material like plastic.
But!
As the world keeps changing over time, trends also change and eco-friendly packaging is a new trend these days, thanks to awareness. Here comes the most versatile and efficient packing material that offers luxury packaging for the products of every shape, size, and kind in the most sustainable manner.
Welcome, none other than Kraft Packaging. Well, those brown boxes that you around for the packing of products are made up of Kraft paper. These boxes are different from others because of the manufacturing process that is used to make the. Their default brown color is because it does not pass through the process of bleaching, which makes it more health-friendly and environmentally friendly, plus it enhances the strength of the material.
Here are some amazing designs that might help you in creating a more distinguished image of the brand in the market. It is important to be unique and attractive with the product presentation as it helps in grabbing the attention of the customers, marketing and advertising of the brand, along with more professional brand reputations.
Let’s get started with what trends are more popular this year or can be useful, seeing the prevailing trends.
Minimalistic
Simple is a new classy!
It is not necessary to clutter your boxes with unnecessary information, patterns, designs, colors to make it effective, as they are not-at-all attractive but messy.
Effective minimalistic packaging is to convey the message of the brand to the customers using the least design elements and material for the packing of the products.
Well, talking about Kraft packaging, it is really easy to go minimalistic with the material and printing because of its natural brown color that gives a very retro and vintage feel. You can enhance the outlook with least printing such as elegant brand logos, some lines or minimum but the most important product information.
How classy!
If you are not into brown color for your product of it does not go with the essence of the product or your brand image, you can go for custom printing.
Expressive
Customers make their purchase decisions depending on the quality of the product containment. They usually take not more than 6 to 7 seconds to make their minds what to buy and what not to. So, it is not the brands to utilize those seconds to make their impression on the customers.
Customization offer companies to opt the prints, patterns, designs, patterns, imagery, custom logo, fonts, and other design elements that represent their brand and the product in the most effective manner.
The more easily customers find Kraft boxes designs with information about the product, the more likely they are going to purchase your product.
Brand Oriented
We live in a branded world!
Customers need a reliable and trustworthy name to invest their money, time, and effort. What brands need is a well-reputed name that they can use to grab the attention of the customers.
To fulfill the needs of both the business and consumer the companies need to brand their business. Branded Kraft box designing is not only important to develop a beneficial connection between the customers and the business but it helps in increasing the sales and marketing of the product.
Point Of Purchase Packaging
Well, to beat the competition, it is important to create product packaging that displays the product in a better way so that customer does not get a slightest chance to look for anything else as soon as they enter the shop.
Point of purchase also known as display packaging is the most unique when it comes to presentation. Its structure is different from other boxes. They are made in a way that allows them to carry more than one product. These displays come in all the sizes that can be used according to the need of the product like they can be placed on the counters and floors, etc.
Creating the most effective and luxurious packaging is not always expensive, thanks to customization in wholesale. There are a lot of wholesale vendors that offer Kraft boxes for food, cosmetics, clothing, and every other product. It does not matter if you are looking for Kraft gift boxes or presentation cases; wholesale provides customers the most efficient packing when it comes to sustainability, functionality, and affordability.